During a lifetime, 70% of total sun exposure occurs before the age of 17, this is why it is important to protect your child’s skin today to teach them to preserve their skin tomorrow. The skin has a memory, and damage caused by the sun during childhood is irreversible, cumulative and often only revealed during adulthood. Baby’s skin is immature and the fact that they are “immobile” makes it especially sensitive to the sun and its UV rays and more prone to skin damage. “Mobile” children are at risk for damage because they are most exposed to the sun (75% of a child’s time is spent in the sun and the water). The use of sunscreens needs to be a daily habit of all those who venture outdoors. Sun safety should be considered year round, no matter what the climate. The misconception is that sunscreens do not need to be applied on cloudy days; however cloudy days are when up to 80% of the sun’s UV rays can filter through the clouds and perform their damage. Mustela® offers sun protection with 100% mineral based sunscreens which ensure reinforced protection against a wide spectrum of UVA (long and short) UVB and infrared rays. Mustela® sun protection products have a double protection, its high SPF index protects against sunburns on the skin’s surface and a cellular protection that protects the skin’s cells and their natural defenses deep down. Mustela® sun protection products are hypoallergenic*, dermatology tested, fragrance-free, water and sweat-resistant and suitable for atopic children. *Formulated to minimize the risk of allergic reaction |
