What it is: A brightening shampoo for gray, white, and platinum blonde hair. What it does: This gentle formula enhances gray, white, and platinum blonde hair from the very first use. A unique trio of tinctorial (color-enhancing) plant extracts (walnut leaf, rhatay root, and broom) works to correct discoloration. The antioxidant-rich formula neutralizes brassiness, banishing dullness and yellowing tint. Highly concentrated in cornflower extract (50%), this tress essential softens the hair fiber while restoring radiance and shine. What it is formulated WITHOUT: - - Petrochemicals
- - Phthalates
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